Vinteum
As an intern for Vinteum, an HOA & Condo management software, I was responsible for planning, scheduling and designing all of their social media posts. Through this experience, I learned how a company's goals, target audience, and values largely shape any design material.
After conducting an analysis of the company, their competitors, and visual identity guide, I was able to select the elements, color, fonts, and layout for the designs.
Additionally, I helped choose and write several articles for Vinteum, which you can access through here.
Below are a samples of the Instagram posts I created:
SSS (Students for a Sustainable Stanford)
As the media manager for SSS, it was my, and the organization's, goal to educate the Stanford body on a variety of sustainability topics.
Nowadays, sustainability is an oversaturated topic in the media. When people are being constantly shown catastrophic environmental news, it could make them feel helpless, fatigued, and even averse to sustainability practices. Therefore, through SSS's social media platforms, I strived to make sustainability feel approachable and fun to the student community. By designing a fun sun, tree, and droplet mascot, and introducing a weekly segment (#SustainbaleTipSSS), I made sure that eco-friendly news can be both fun and informative.
Below are a samples of the Instagram posts I created:
Merch
